The STI Group attended the conference "Retail Summit 2010" as a Silver Partner at the beginning of February, where the leaders of the Czech retail market met on this 2-day conference.

One of the main topics was the ongoing crisis in the retail market and it was connected with the main target of the Summit ... „to bounce-off-the-bottom“.

The conference was attended by more than 850 delegates and so the organizer considered this year as the most significant in 16 years history of this event. Among participants were senior managers and professionals as well as the Finance Minister of CR Mr. Eduard Janota.

As sponsor and silver partner of the event, the STI Group had an exclusive exhibition place to present actual products and show the extensive experience and professionalism in the sector of packaging and display.

The convention “Retail in Detail / Efficient Promotions” followed the mentioned summit the last day of March and attracted over 150 high-ranking participants. STI Group again was silver sponsoring partner of the conference and for the first time had an opportunity to present the results of research in customer behaviour in a workshop.

Due to the title of the convention, the main topic was to answer the questions of effective promotions. Very interesting and important discussions between suppliers and retailers were one of the highlights of the conference.

The first part of each event focussed on the sales actions whereas the second part introduced the ideas and solutions to improve sales promotions.

The last conference in this row for which STI Group attended as a partner, was the "Brand and Product Forum" on 29.4.2010. The conference focused on discussions about effective implementation and management of brand, products, sales promotions, innovations and marketing strategies.

The convention was attended by nearly 80 participants, most of whom (66%) were marketing and brand & product managers of the most important consumer goods manufacturers.

STI Group had got the opportunities to show our products and to presented results of research.